LafargeHolcim Introduces Digital Tools to Enhance the Customer Experience in the US

23 May 2019

CHICAGO, Il., May 23, 2019 – The construction industry plays an important role in the world economy, with $1.23 trillion spent in 2017 in the United States alone. Construction will continue to experience growth in coming years, and one key opportunity to maximize that growth is through digitization and adoption of new technology.  

“It’s essential that innovation and adoption of new technology is at the forefront of how we do business, to continue to progress and grow as an industry,” said Jamie M. Gentoso, CEO of US Cement operations. “At LafargeHolcim, we challenge ourselves to think of new ways to drive efficiency, time savings and ease of communication to make it as easy as possible for our customers.”

To that end, LafargeHolcim is transforming its customer experience with the launch of three key digital solutions: ConcreteDirect, DirectAccess and Each of these new platforms are part of an ongoing strategy to improve engagement, streamline interactions, optimize projects, and bring added convenience and ease to customers.

  • ConcreteDirect: Makes concrete simple. A free smartphone app, available on iOS and Android, ConcreteDirect is a project coordination tool that helps customers save time, increase transparency with orders and deliveries, and increase crew utilization. Through the app, customers can place, change and confirm orders, as well as track delivery progress. ConcreteDirect can be downloaded by searching for the app on a smartphone Google Play or Apple Store.
  • DirectAccess: Allows customers direct access to their accounts at all times, with the ability to manage all aspects of the billing process 24/7, including checking account balances and making payments online. Customers can now register for access.
  • MaterialsThatPerform website: Provides a comprehensive, centralized resource for product information, thought leadership, key projects and easy access to all of our US locations. Visit us online.

About LafargeHolcim

LafargeHolcim is the leading global building materials and solutions company. It has four businesses: cement, aggregates and ready-mix concrete as well as advanced solutions and products that include precast concrete, asphalt and mortar. With its broad portfolio LafargeHolcim solves the toughest challenges facing masons, builders, architects and engineers, bringing industry- leading innovations and services to customers challenged by urbanization, population growth and the demand for sustainability. Headquartered in Switzerland and with leading positions in all regions, LafargeHolcim employs approximately 80,000 employees in around 80 countries and has a portfolio that is equally balanced between developing and mature markets.

In the United States, LafargeHolcim companies include close to 350 sites in 43 states and employ 7,000 people. Our customers rely on us to help them design and build better communities with innovative solutions that deliver structural integrity and eco-efficiency.


Carolyn Milliman


T: +1 773 355 4524


Digital Solutions